I found an article that listed four predictions on the "future of online retailing." See link: http://decker.typepad.com/welcome/2007/12/future-of-onlin.html
This article caught my attention with its message to use "technology and best practices" to create authentic and relevant "social commerce solutions".
Its preface substantiates the idea that our product can be used for developing customer relationships by enabling direct communication between [...]
Here’s a campaign which I thought was pretty creative:
Creative
Marketing tips for retailers
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When marketers take the time to make effective plans before heading to design and execution, they save both time and resources.
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In response to last week’s blog, I thought about a possible solution to minimizing our overwhelming amount of different ideas:
Although each one of our distinct concepts works well on its own, the combined concepts might have a more effective and more powerful outcome. Let’s take for example the following elements:
Peanut butter
Jelly
Bread
Each of these items is tasty on its own, but when [...]
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Our company has a knack for thinking up new and innovative ideas.
We can emulate nature while launching campaigns quickly like a rocket or a car…but we also have the sex appeal of a model, and we can be funny like a comedian, and defeat the competitor like a shark with a laser, AND kick ass like a [...]
Whew! The first round of "Mad Marketing Campaign…The Extended Version" is finally complete.
The personalized web application now features a welcome back page for return visitors, a refer a friend page and comments boxes. Also, the campaign has been extended to people who are not in our list - so a visitor of our corporate website can acesss the application by selecting the "Mad [...]
My co-worker turned to me last week and asked… "Wouldn’t it be neat if there was a platform that integrated social networks like Facebook, Friendster, Myspace and LinkedIn?"
Of course we thought it would be totally awesome and that we were the first to come up with the idea. But, it turns out Google beat us [...]
