As the On Demand conference approaches in a few weeks, I would like to share the content of the presentation I will be giving at the conference.

The title of my presentation is, “Eating the Whole Whale”

So, what does “Eating the Whole Whale” mean, anyway? It conjures up some pretty strange images to say the least! A man, with a bib, knife fork and salt shaker stands on the beach of a deserted island, licking his lips and hoping that a passing whale will stop in for an instant lunch…that’s more the stuff of cartoons than…

I am honored to be a speaker at this year’s On Demand Conference. As the conference approaches, I just wanted to give everyone a preview of the topic I will be speaking about.
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“Eating the Whole Whale”: How to Sell and Support Multi-Layered Companies
Today, keeping your most valued client relationships requires the means to [...]